Unexpected Help Creates a Lasting Memory

May 17, 2004

Unexpected Help Creates a Lasting Memory

Craig Arthur always has some great stories to tell. [blogging note: Craig also posts his stories in pdf format]

Like me that night, customers worldwide are desperately searching for people willing to help them, to solve their problems, to go beyond what is expected.
Do customers leave your business with positive associations and lasting memories?
Is your business delivering the help?

Making Ads Work : Unexpected Help Creates a Lasting Memory

May 17, 2004 5:47:37 AM | Quotable

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